The world on Digital Marketing

The world on Digital Marketing

Wednesday, July 5, 2017

Welcome to the blog

Dear Reader,

I often wonder how digital has impacted our day to day lives. We come from times when there was a single television in a home and all the family members gathered around to see our routine programs. The remote (authority) to decide which channel to watch however remained with the senior most member of the family. Well it looked something like this...


Well you got the picture right? The something happened. We started having two TVs in our living rooms & suddenly we started having our choices on the programs to watch. The number of channels on TVs grew exponentially. The number of Adverts grew with them. It was the golden era for television advertisers and channels alike. this went on for a couple of more years and then something happened again... We know that something to be "Internet". We started having more devices in our homes and before we knew we were spoilt for choices on everything related to our lives (how we look, how we project ourselves, what we wear, etc...) So from the what we looked earlier we took a leap to look something like this...


Digital just did not change the way we placed ourselves in a family, but also within our work groups, friends and the world at large. Its not just we who adapted to the new technology, its also the brands, products and services that changed their ways of finding us.

Today we not only share online but virtually live online. Which means...

  • If you want to express something, you go to the internet. (Social Media)
  • If you want to research about something, you go to the internet (Search Engines)
  • If you want to reach out to someone in person, you go to the internet (Instant Messaging / Emails)
  • If you want to shop for OR Sell something, you go to the internet (E-commerce)
  • If you want to pay for something, you go to the internet (E-Wallets)


With the help of this blog, i wish to illustrate loads of information in the form of How to guides, my opinions on matters related to digital, interesting videos, comments and more.

If you enjoy reading about the internet in simple language, follow this blog & be sure to share this blog with people like you within your own network.

I hope to see you all soon.

Keep reading, keep learning.

Mitul

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